Terms of Service

The service https://leadex.is/en, hereinafter referred to as the “Agency,” provides services for attracting a target audience online through advertising on Telegram, Google, influencers, and other channels (hereinafter referred to as the ‘Services’) to clients—legal entities and/or individuals (hereinafter referred to as the “Client”).
Effective date: 01.11.2025

1. Definitions

1.1 “Campaign” means a set of advertising and marketing activities to attract traffic, agreed upon with the Client.
1.2 “Goals” means indicators (e.g., number of leads, registrations, clicks, etc.) that the Client and the Agency have agreed upon prior to launch.
1.3 “Confidential Information” means information about the Client, its business, orders, and campaigns obtained by the Agency or its contractors that is not publicly available.
1.4 “Agreement” means this document + any additional agreements or specifications (briefs, technical specifications, etc.).

2. Obligations of the Agency

2.1 The Agency undertakes to:

provide the Services with due care and professionalism, using reasonable methods and practices in the field of internet marketing;
use the channels and methods agreed with the Client (Telegram advertising, Google Ads, influencers, etc.);
provide the Client with a monthly (or other periodic, as specified in the brief) report on the work performed, expenses, and results;
maintain confidentiality: not disclose information about the Client, its campaigns, or orders to third parties, except when necessary to provide the Services and agreed upon by the Client;
not use information about the Client and its campaigns to promote its own interests without the Client’s consent (for example, not publish the Client’s name or case study without permission).

3. Client’s obligations

3.1 The Client undertakes to:

provide the Agency with all necessary information, materials, access (accounts, data, documents) for the effective provision of Services;
pay for the Service in a timely manner in the manner specified in section 5;
act in good faith and cooperate with the Agency in the implementation of the campaign;
not to require the Agency to achieve goals that have not been agreed in advance or are objectively unachievable (for example, a guaranteed first position in search results, the complete elimination of competitors, etc.).

4. Responsibility and guarantees

4.1 The Agency does not guarantee the achievement of any specific results (e.g., the exact number of leads, registrations, or impressions) except where expressly stated in the agreement.
4.2 The Agency is not responsible for circumstances beyond its control: changes in advertising algorithms, blocking of advertising accounts by platforms, changes in channel policies, force majeure circumstances.
4.3 The Agency’s maximum liability for any losses incurred by the Client is limited to the amount actually paid by the Client for the relevant period of Service provision for which the claim arose.
4.4 The Client undertakes to compensate the Agency for losses associated with false or incomplete information provided by the Client, or actions taken by the Client that violate the terms of the campaign or the rules of advertising systems.

5. Payment and terms of settlement

5.1 The cost of the Services, the procedure and terms of payment are set out in a separate commercial offer/brief, which forms an integral part of the Agreement.
5.2 Payment may be made in advance, monthly, or in stages, as specified in the commercial proposal.
5.3 If the Client is more than 5 days late with payment, the Agency may suspend the provision of Services until full payment is received.
5.4 All expenses related to the advertising budget (e.g., fees for placing ads, influencers, platforms) shall be paid by the Client or by the Agency on behalf of the Client and then reimbursed by the Client, as specified in a separate expense specification.

6. Term and termination

6.1 The term of the Agreement shall commence on the date of signing (or on the date of payment of the first installment) and shall remain in force until the Campaign is completed or until its termination.
6.2 Either party may terminate the Agreement by giving the other party 3 days’ written notice prior to the proposed date of termination.
6.3 The Agency may terminate the Agreement immediately if the Client violates the terms of payment or cooperation, or if the Client provides inaccurate information.
6.4 Upon termination, the Client shall pay for all Services already rendered and expenses already incurred by the Agency as of the date of termination.

7. Confidentiality

7.1 The Agency undertakes to keep all Confidential Information of the Client confidential and not to disclose it to third parties without the Client’s written consent.
7.2 Exceptions: information becomes publicly available through no fault of the Agency; disclosure is required by law or court order; disclosure is necessary for the provision of Services and is agreed to by the Client.
7.3 Confidentiality obligations shall remain in effect for 2 years after the termination of the Agreement.

8. The principle of “the customer is always right” and fair dispute resolution

8.1 The Agency recognizes the key importance of customer satisfaction. In the event of a dispute, the parties undertake to first attempt to resolve the conflict through negotiations within 7 days of written notification.
8.2 If the parties fail to reach an agreement, the dispute shall be referred to mediation or arbitration/court in accordance with Section 9.

9. Applicable law and dispute resolution

9.1 This Agreement shall be governed by the laws of the country of registration of the Agency (England) or another agreed jurisdiction.
9.2 All disputes arising out of or in connection with this Agreement shall be resolved through negotiation, and if negotiation fails, through the court (or arbitration) specified in the commercial proposal.
9.3 The parties waive their right to demand a jury trial, if applicable.

10. Amendments and additions

10.1 The Agency shall have the right to amend the terms of this Agreement by notifying the Client at least 5 days before they come into force.
10.2 If the Client continues to use the Services after the amendments come into force, the Client shall be deemed to have agreed to the amendments.
10.3 Additional provisions (briefings, specifications, separate agreements) shall take precedence over this Agreement in the event of any conflict.

11. Other terms

11.1 Nothing in this Agreement shall be construed as limiting the Client’s right to seek damages in court, unless such right is excluded by the provisions of this Agreement.
11.2 If any provision of the Agreement is found to be invalid or unenforceable, this shall not affect the validity of the remaining provisions.
11.3 The parties are independent and do not create an agency, joint venture, employment relationship, or other legal status through the Agreement.
11.4 The Client shall not assign (transfer) its rights under the Agreement without the prior written consent of the Agency. The Agency shall be entitled to transfer its rights and obligations by notifying the Client.